A New Chapter for a Global Favorite: COCOBRICO®’s Enduring Excellence
For over a decade, the name COCOBRICO® has been synonymous with premium coconut charcoal briquettes, known and trusted by shisha and BBQ enthusiasts across Europe, Russia, Scandinavia, Japan, and the USA. This reputation for unwavering quality was meticulously built by PT. Cocotama Makmur Abadi, under the pioneering vision of Daniel Utama. Today, we’re proud to announce a new chapter in this esteemed history: the legacy of COCOBRICO® is enthusiastically carried forward by PT. Hidup Langgeng Rejeki.
This isn’t a new beginning, but a powerful continuation. PT. Hidup Langgeng Rejeki stands as the direct successor, inheriting the same expertise, commitment to quality, and innovative spirit that made COCOBRICO® a global benchmark. We are dedicated to ensuring that every briquette you receive meets the exceptional standards you’ve come to expect, maintaining the identical high fixed carbon content, low ash, and consistent burn that define the COCOBRICO® experience.
Our journey began in 1985 with Daniel Utama’s passion, leading to the establishment of PT. Siantan Suryatama and later PT. Cocotama Makmur Abadi. Now, under the banner of PT. Hidup Langgeng Rejeki, we are not only preserving this rich heritage but also strengthening our dedication to sustainable practices and community empowerment. We continue to source our raw materials from 100% discarded coconut shells, ensuring no trees are harmed in our production process. Furthermore, our operations actively contribute to the economic well-being of local Indonesian communities, fostering social upliftment alongside superior product manufacturing.
For our valued customers and partners worldwide, rest assured: the quality, reliability, and service you cherish remain at the heart of our operations. PT. Hidup Langgeng Rejeki is committed to delivering the same world-class COCOBRICO® briquettes across the globe, upholding a legacy of excellence for years to come.